Business Growth Strategies For Autumn

business growth strategies for autumnAre you ready for back-to-school or back-to-work season? Hard to
believe it’s September! So let’s talk about business growth strategies for autumn.

As you know, with September comes opportunity – lots of it. Everyone
is back in the office, and they’re working on making their customers
happy and grow their business. And those two things go hand in hand.

You need happy customers to be successful, and right now is the
perfect time to give some thought to how to make that happen:

1) Provide excellent service (and products)

Of course, your products and services have to be excellent. You can’t
afford glitches, like malfunctioning printers and running out of ink,
paper, or your invoice forms. So make sure you’re well-stocked.

You also need to let your team members focus on their priorities.
They’ll appreciate it if you don’t add needless busy work on top of what
they have to do to get their jobs done.

One of the things you can easily avoid is to have them call around
to find the best deals on office supplies. If you’re not sure where to
shop, I’d like to invite you to take us up on the Crane Challenge:

We’ll let you know if you’re getting the best prices or if we can beat
the prices of your “other” suppliers. Just call us on 0800 007 5566
or visit us here:

http://cranechallenge.co.uk

2) Business Growth Strategies for Autumn… thinking about Christmas…

Yes, really! Letting your customers and clients know how much
you appreciate them goes a long way towards building your long-term
relationship with them. You can do that by sending them personalised
cards and gifts for Christmas.

And what about sending the same to key prospects? It gives them a
preview on how you’ll treat them once they’re customers…

When it comes to business growth strategies for autumn, this is ideal.

Start by making a list of people to include, sorted by categories.
And then think about the kinds of cards or gifts you want. We’ll
have more information coming up in the next few weeks. In the
meantime, if you have questions, we’ll always be happy to help
on 0800 007 5566 (or on our Live Chat).

3) Consider adding a new “sideline” business

If you’ve been thinking about starting a new business or a sideline
business, you’ll find that right now is also the perfect time to get
started with a franchise.

Of course not any franchise. Now is not the best time to start an
ice cream shop. But when it comes to our Crane Franchise, the
perfect time is right now – or very soon – for the very reasons I mentioned
above..

Here’s why:

a) Great time for extra sales

As I just said, the pre-Christmas season is coming up soon, and
business owners are looking for branded gifts and cards, plus other
seasonal offerings.

This means lots of extra sales right off the bat for you!

b) Quick start-up gets you ready in time

With Crane Franchise, you can get started very quickly and be ready for
business right on time to make the most of it.

c) Big savings on the franchise fee

Right now, as part of our special “back to work” promotion, you can
get your new franchise for a much lower investment than usual, and
with extra start-up support as well.

Just contact us at 0800 007 5566 and ask to speak to our franchise
sales team to find out more. After all, a new franchise could be the perfect part of your business growth strategies for autumn.

One more thing… What if YOU aren’t looking for a new franchise, but someone you know is thinking about it? We appreciate referrals and will reward you generously for putting us in touch with a successful candidate.

Document Storage Archiving Benefits

document storage archiving benefitsPaper seems innocuous. A sheet of paper is not a big deal. But one sheet at a time, it can accumulate until you find yourself with a wall of file cabinets or boxes in your back room. In fact, when you feel crowded out of your own office, it’s time to think about document storage archiving benefits!

How much paper do you store in your office? Yes, I’m referring to paper that you are just keeping in your office because the government requires you to produce it whenever they want to take a look.

Do you wish you could use all that space for another purpose?

You can!

Why not store your non-active paperwork in a safe and secure storage and archival facility outside of your office? We’d like to invite you to consider ours!

Why we started our secure and archival storage facility

Here’s how we discovered the document storage archiving benefits…

You see, we used to have the same problem. Our office was filling up with paper, and we really needed that space for our staff members. So I took a close look at our warehouse and realized that I had a lot more warehouse space than I really needed.

After all, our suppliers are excellent when it comes to on-demand delivery, so I didn’t need to stock as much inventory as I used to.

First, I moved my own sensitive “must keep for the government” documents to my warehouse. And then I realized I could help quite a few other business owners reclaim their space by placing their own sensitive yet non-active paperwork in storage.

So we’ve been offering our secure archival service to our customers in the London and Kent area ever since.

How Do You Reap Your Document Storage Archiving Benefits

Here’s how it works…

You label your boxes and keep a record of what’s in each one.

We pick them up with our trackable vans and deposit them in our secure and archival storage area.

If you should need some or all of them again, maybe for an audit, just let us know and we’ll bring them back to your office.

Afterwards, we’ll be glad to pick them up and place them back on our shelves, so you can use your office space for your own purposes

If at any time you are ready to dispose of some or all of that paper, we’ll be happy to shred it for you.

If you’re looking for a reliable, secure, and LOCAL archival document storage service, we’ll be glad to help. Just call us on 0800 007 5566 and get all the details. Of course, you can also contact us on Live Chat!

We’re looking forward to helping you conquer the paper challenge and enjoy your own document storage archiving benefits!

P.S.: As you know, office space is expensive, and in the London area it can cost up to £150 per square foot… or even more. Just how much are you paying for parking your paper in your back office? Do the math! I’d like to offer you a MUCH more economical solution…

P.S.: We can also help you get rid of paper altogether! When you have paper with sensitive information you no longer need, we’ll shred it for you securely. We also have industrial-strength shredders so you can do it yourself.  And when you need to recycle paper, we’ll be happy to pick it up for recycling anytime we make a delivery.

Success Habits for Business People

success habits for business peopleA few months ago, I wrote about tools for success, focusing on things like business cards, logos, brochures, and other tangible items. But that’s not all there is to the topic. There are also success habits for business people!

So today, I’d like to address that other aspect of the topic: intangible tools for success, including habits, skills, and how you interact with the world around you. Those fall under the topic personal development.

Consider this:

Jeff Walker, a hugely successful entrepreneur used to pursue his personal development privately. But once he started meeting more and more successful business people, he realized that they ALL were big fans of personal development. In fact, most of them credited their personal development practices for a good part of their success.

Here’s a video of Jeff Walker talking about his personal development journey:

Considering that most successful business owners incorporate multiple personal development practices into their lives, I’d like to ask you:

What are your own personal development practices? Chances are you have a few, from being self-aware to working on your skills and having healthy habits.

I’d like to start with looking at one of the key practices:

Success Habits for Business People: Learning

Whether you’re deepening your knowledge in your area of expertise or are learning new information, learning is key when it comes to personal development activities. Reading, listening to audiobooks, or watching videos are all activities you can use to incorporate learning into your daily life. You might even want to take a course here and there.

Learning increases your knowledge and skills, and it also keeps your mind sharp! Get into a personal development habit to feed your mind and spirit the information that primes it for success.

Just don’t go overboard!

There can be too much of a good thing… If you accumulate knowledge haphazardly, you may end up feeling intimidated and inadequate. Learning is meant to support you, and help you enhance your knowledge as well as your confidence, not add stress into your life.

Also watch out for getting caught up in the shiny object syndrome. Don’t just keep trying to learn new things for the sake of adding them to the stash of information in your brain, without ever applying them to anything important in your life.

Instead, focus on adding information that you then apply. Choose information to improve areas that matter most to you. For example, if you’re working on improving your communication skills or your sales skills, focus on those areas. It’s one of the most useful success habits for business people you can master.

Of course, don’t forget the tangible tools either. You’ll still need the right business cards, brochures, and all the rest of the things that make your business run effectively.

We’re here to assist you. Just call our office on 0800 007 5566 or use our Live Chat and ask away.

Let us help you shine!

Summer Promo Gifts Tips To Get The Word Out

We’re right in the middle of summer, and you may be running low on your summer promo gifts. Or you’re getting bored with the same old bags, insulation sleeves, and insulated mugs and bottles. Yet it’s especially crucial in summer to continue to get the word out about your business or organisation.

Of course “bored” could mean that you’re merely getting bored with the design, or that you’re ready for something completely different. So today, I’m going to bring out our latest summer promo gifts & items…

summer promo gifts tips

Small and useful summer promo gifts

The guiding principles for summer promo gifts: small and useful. You want people to bring them along wherever they go, so they shouldn’t weigh down their beach bag, their golf bag, or their purse.

Here are some of the key categories of summer promo items:

Skincare promotional items

Skincare is big these days. Key among them is sunscreen… and moisturising lip balms. The lip balms are especially useful – they’re lightweight and small and fit into any pocket.  People use them multiple times each day, so your logo may get even more visibility than if it were on a pen.

Lip balms with sun blocks combine the two most popular summer items, and are among our bestsellers. Yet because they’re basically small items, they’re inexpensive enough to be given away… and spread the word about your business.

They also come in a wide range of fun colours, so you can create several different ones and make them collectible, either from year to year, or by creating limited editions, and ordering a new version every time you run low on the old one.

Tissues – Always Needed

Another inexpensive yet frequently used item? Tissues! Everyone uses them on a daily basis, and small packs with your logo are easily tucked into that any bag or purse.

Insect repellents

Summer is perfect for spending time in nature, yet we don’t get nature all to ourselves. Nature, especially near water, can mean mosquitoes and other biting insects. Your customers will be glad you thought of giving them branded insect repellents.

Travel sized promotional gifts

Most people travel during the summer – whether it’s just for a weekend or an extended vacation. And that means that travel sets will come in very handy. Just about any skin care or body care item is available in a branded, travel-sized version. Ask us about them and find out. Hotels know why they provide their customers with branded soaps, shampoos, conditioners, or hand sanitizers. As you can see, travel sized promotional gifts are perfect for short trips, and remind people of their brand!

Gift baskets & goodie bags

And yes, all these items are perfect for including in gift baskets and goodie bags. Also throw in something fun, like golf balls, or something edible, like our Clic Clac tins of mints, and your summer gifts are sure to please. In fact, take a look at these promotional gifts for summer

Questions? Want some recommendations for any specific promotional opportunities? Just give us a call on 0800 007 5566 or contact us on our Live Chat! We’re always happy to assist you!

Compatible Toner And Ink Cartridges

compatible toner and ink cartridgesDo you ever wonder about the difference between compatible toner and ink cartridges vs. those that come from the original manufacturer? I mean, other than price? And what about remanufactured cartridges?

The price issue is certainly significant. And it does make you think… What about reliability and safety for your equipment? Can you really save all that money and still get high quality performance out of your printer?

Read on and find out the differences and similarities, along with the best options for YOUR needs. Which one should you buy? The difference in price between the cartridges from the original manufacturer as compared to the compatible cartridges or the remanufactured ones is quite significant. Does that also reflect a matching difference in quality?

Knowing the answer to that question will help you decide which type of cartridges to get while preserving your peace of mind. After all, you need high quality print output. You don’t want any smears, smudges, or fuzzy print on your document!

What is an Original Cartridge?

The cartridges we generally consider original are brand new, and they have been made by the same manufacturer whose name is also on your printer. Since HP is one of the most common brands for printers, an HP cartridge would be considered an original one, also called an OEM product.

Many people really value the trust factor, and are willing to pay a significant premium for getting an “original” cartridge. However, there are alternatives, as we’ll see below.

Compatible Toner and Ink Cartridges

Compatible Toner and Ink Cartridges are also brand new. They have been freshly manufactured… just not by the manufacturer who made your printer.  There are quite a few third party manufacturers who create cartridges that are basically identically to the original ones.

Most of those so-called third party manufacturers create the same high quality products as the original manufacturer.

compatible-inks-image005

Remanufactured Cartridges

Unlike compatible toner and ink cartridges, remanufactured cartridges are not brand new. They have been used, generally once. Then, they have been returned to be cleaned and refilled. Of course they are also tested before being sent out to be used again.

Why is there such a big difference in price?

Consider the price you’ve paid for your printer…  generally, printers are comparatively inexpensive. Sometimes, they even throw one in for free when you buy a computer! Yes, even (and especially) brand name printers!

The reason for that is that the printers’ manufacturers’ sell their printers at a steep loss, expecting to make their money back on the back end, i.e., by selling the ink and toner cartridges.

But with the increasing popularity of compatible and remanufactured cartridges, the math no longer works as expected.

What about Print Quality?

For quite some time, people placed a lot of trust in brand names and paid a premium to get the “real deal.” But word got out that the print quality was essentially the same. The ink formulation of the compatible cartridge is virtually identical to that of the brand name cartridge.

Whether it’s the colour reproduction, the print quality in general, or the ease of use, there’s really no difference between the two options.

What about failure rates? The failure rate is indeed slightly higher, but it is very insignificant in the grand scheme of printing. Consider that the brand name cartridges have a failure rate of less than 0.5%, and black remanufactured cartridges have a failure rate of 1%. Consider how many cartridges you would have to buy before that difference becomes significant!  Just do the math!

Depending on how much you’re printing, this means one or two failed cartridges every five years or so, at most. Chances are that you won’t ever encounter a bad cartridge.

What about the warranty?

You may be wondering whether using compatible toner and ink cartridges can void the warranty of your printer.  And you’ll be happy to know that the answer is “No!”  Thanks to the Competition Act passed in 1998, there are clear guidelines that protect you as the consumer and give you free choice of where you purchase your cartridges.

Which toner or ink cartridge should you choose?

As you’ve seen, there are three types of options – OEM, compatible, and remanufactured cartridges. And they all are manufactured to the highest standards, and are virtually guaranteed to work for your printer.

Why not purchase a compatible or remanufactured cartridge with your next OEM order and do a comparison test yourself! Both kinds come with a satisfaction guarantee, so if you don’t like them, you can return them.

Our customers have been very happy with both our compatible cartridges and the remanufactured ones. And if you aren’t for some reason, we’ll gladly take them back and issue a refund.

We’re so happy with compatible cartridges, that we’re having a special promotion right now. Just call us on July 19 on 0800 007 5566 to ask about our specials and get your compatible cartridges to do your own test! Of course you can also use our Live Chat.

Missed the deadline? Call us anyway, and we’ll be happy to assist you!

We’re looking forward to helping you look good – and crisp, accurate printing is certainly part of that!